What attracted our audience?
Our main target audience as we originally as a group had decided
to be from the ages of 15-25 year olds. Our media product (title sequence)
reached out to our audience I felt as we used elements and key features that
would have attracted the ages we aimed for. For instance nowadays from the ages
of 15-25 when questioned a staggering 71% of a local cinema over a period of 2
months, revealed that they were most interested in seeing films of a
horror/thriller nature. This being chosen over huge genres such as sci-fi,
rom/com and action. Knowing these statistics we found I feel that we achieved
in attracting our target audience of the same age and interests.
Using questionnaires we a created and sent around our sixth
form to not only our friends but also people not in our social group and even
teachers. We gave them the opportunity to have a private screening of our films
title sequence and after gave them our created questionnaire containing such
questions as “do you feel the actors represented people of your social groups?”
and “do you feel how the actors of your age group are acting represents the
right social groups?” with amazing feedback such as… “What that man’s wearing
is really scary and sinister I can tell his the baddy straight away” which gave
us great influence and determination as a group to go further in the production
knowing we had reached our target audiences attraction
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